Subject Code & Title : BEM2044 Consumer And Market Analysis
Assignment Type: INDIVIDUAL ASSIGNMENT (REPORT)
Word Limit : BETWEEN 2,000 AND 2,200 WORDS (THIS IS EQUIVALENT TO 2,000 WORDS PLUS 10 PER CENT).
You are required to produce a 2,000 word report which addresses the 8 tasks below.
Tasks 1 to 6 relate to technical details about survey research and statistical analysis while Tasks 7 and 8 require you
to consider the marketing implications of our survey findings and make marketing recommendations for Places For