INTRODUCTION
Business strategy is define as the combination of all the decision which are taken and action are performed by the business to accomplish business goal and secure the position in the market. The present report is based upon Tesco which is an British multinational groceries store and general merchandise retail store all across the world (Shuen, 2018). The company head office is located in Hertfordshire England. It was founded by Jack Cohen in 1919 as have 450000 employees currently working in the organisation. It is essential to focus on macro environment to provide better service to consumer. The internal environment must be maintain by the organisation for a smooth functioning. The report further describe about porters five forces in the given outcomes.