INTRODUCTION
Digital technology is one of the effective tool that is being utilized by every business firm in order to grow and maintain their sustainability in this competitive market (Ahmed Dine Rabeh, Jimenez-Jimenez and Martínez-Costa, 2013). Adoption of digital technology in their processes and operations helps firm in gaining high competitive advantage in market over its competitors. In the present assignment, chosen company is Quint Group which offers financial services to their potential customers. Various factors are being highlighted in this report which includes aims and objectives of study with plan development. Apart from this, research is conducted and data interpretation is done in order to draw valid conclusion and provide appropriate recommendation.
