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  • Demonstrate an understanding of and apply key (fundamental) concepts and principles in digital product management.
  • Identify a suitable roadmap and feature prioritization for your digital product case study.
  • Demonstrate an understanding of the technology and architecture behind your product design.
  • Analyze the market opportunity and demonstrate an understanding of how to develop a go-to marketing strategy.
  • Demonstrate an understanding of the supporting platforms and techniques that you would use to develop your digital product.
  • Demonstrate a practical understanding of the supporting documents to build your business case.
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